Risk Issues and Crisis Management in Public Relations: A Casebook of Best Practice

ISBN-13: 9780749451073 / Angielski / Miękka / 2008 / 264 str.

Michael Regester; Judy Larkin

Opis

Packed with examples and case studies, this guide shows in a clear and practical way how issues and crises can be handled successfully and effectively with the minimum of damage.