Retail and Commercial Planning

ISBN-13: 9780415540346 / Angielski / Twarda / 2012 / 400 str.

Ross Davies

Opis

Changes in the philosophy of planning and the political influences behind it have led to an increasingly ambivalent approach to retail and commercial matters and a lack of clear goals and objectives. This book takes stock of the new problems to be confronted and provides the rudiments of an alternative approach to dealing with them.

O autorze

Ross Davies