Responsible Business : Principles, Practices and Prospects

ISBN-13: 9783330059726 / Angielski / Miękka / 2017 / 152 str.

Paul V. Mathew; Vijay Kuriakose

Opis

The new age mantra of business lies at customer and community driven practices. The long term sustainability of the business depends on its commitment towards its stakeholders. The book titled "Responsible Business - Principles, Practices and Prospectus" discuss about the contemporary practices in business which can improve social, environmental, economical and cultural empowerment of business environment which in turn enhance brand image, value and credibility of the business.

O autorze

Paul V Mathew MBA, PhD. is an acadamician cum practitioner of Responsible Tourism, Corporate Social Responsibility, and Inclusive development. Sustainable development is his domain area of work. Mr. Vijay Kuriakose MBA, MA is a lead researcher in Human Resource Area. His major works are on conflict management and well-being