ISBN-13: 9781137272997 / Angielski / Twarda / 2012 / 256 str.
ISBN-13: 9781137272997 / Angielski / Twarda / 2012 / 256 str.
This book uses the tools of narratology to analyze Ronald Reagan's presidential leadership from the perspective of storytelling and it explains how stories were used to revitalize the belief of the people in America. It examines how Reagan spun a web of stories combining religious, mythical and other beliefs to narratively create an 'America' with myth-like qualities as an object of belief. This Mythical America created a unified sense of purpose among the people and a goal for Reagan's policy where it was always 'morning in America'. The book will provide new means beyond rhetoric of understanding the popularity and success of Reagan.