ISBN-13: 9780230361461 / Angielski / Miękka / 2007 / 211 str.
ISBN-13: 9780230361461 / Angielski / Miękka / 2007 / 211 str.
By looking at a range of different European Public Television (PTV) broadcasters, this book investigates the challenges that these broadcasters encounter in a competitive digital broadcasting environment and reveals the different policies and strategies that they are adopting in order to remain accountable, competitive and efficient.