ISBN-13: 9780230205833 / Angielski / Twarda / 2008 / 266 str.
ISBN-13: 9780230205833 / Angielski / Twarda / 2008 / 266 str.
This book isessentialfor anyone interested in Public Relationsin New EuropeWhether you are working in PR, studying PR, a journalist dealing with PR, or just interested in this fascinating and fast growing market, thisbook offers readers a vital insight into how PR works."