Public Opinion

ISBN-13: 9780803940239 / Angielski / Miękka / 1992 / 120 str.

Vincent Price; Ellen Wartella; Steven H. Chaffee

Opis

Public opinion - is it a simple aggregation of individual views, or is it some kind of collective-level, emergent product of debate? What is the role of public opinion in popular government? How do the mass media shape public opinion or link it with governmental decision-making? This book explores such questions by tracing the historical development and application of the concept of public opinion.