ISBN-13: 9780367665982 / Angielski / Miękka / 2020 / 232 str.
ISBN-13: 9780367665982 / Angielski / Miękka / 2020 / 232 str.
This book combines the conflict, negotiation and adaptation inherent in public interest, with a critical approach to communication management and public relations to develop a new concept of public interest communication. It develops this within key social and cultural contexts that resonate globally – health, community, media and the environmen