Protest Public Relations: Communicating Dissent and Activism

ISBN-13: 9780367664985 / Angielski / Miękka / 2020 / 300 str.

Ana Adi

Opis

Drawing on a diverse range of contributions to analyse the concepts and practice of "activist", "protest" and "dissent" public relations, this book challenges the view that PR is only a tool of corporate capitalism.

Spis treści

1 The slow conflation of public relations and activism: Understanding trajectories in public relations theorising C. Kay Weaver  2 Activist Nation: Australia and the 1916 Conscription Referendum Emily Robertson and Robert Crawford   3 Protest PR as pioneers: historical frameworks and the suffragettes movement Michaela O'Brien  4 Second-wave feminist movement in Turkey through an activist PR perspective A. Banu Bıçakçı and Pelin Hürmeriç   5 Public Relations for social change: shock tactics in feminist activism in Eastern Europe Oleksandra Gudkova and Katharine Sarikakis   6. Protesting the Homeland: Diaspora Dissent Public Relations Efforts to Oppose the Dominican Republic’s Citizenship Policies Maria De Moya   7 Activists’ Communication and Mobilization Tactics to Find Ayotzinapa's 43 Disappeared Students Luis Ruben Diaz-Cepeda, Ernesto Castañeda, and Kara Andrade   8 Reading Gezi Park Protests through the Lens of Protest PR Barika Göncü, Erkan Saka and Anıl Sayan    9 Archiving Activism and/as Activist PR: Occupy Wall Street and the Politics of Influence Kylie Message    10 Romania’s Protest: From Stakeholders in Waiting to Activists’ Becoming PR Practitioners Camelia Crisan   11 Activist PR in Vietnam: Public participation via Facebook to save 6,700 trees Nguyen Thi Thanh Huyen and Nguyen Hoang Anh   12 The Beginning of the End: Telling the story of Occupy Wall Street’s eviction on Twitter Photini Vrikki   13 Activist Public Relations: Moving from Frames as Objects to Framing as a Dynamic Process Adam Howe and Rima Wilkes   14 Digital Media, Journalism, PR, and Grassroots Power: Theoretical Perspectives Marina Vujnovic and Dean Kruckeber    15 The Activist Reformation of PR in the Attention Economy Thomas Stoeckle

　

O autorze

Ana Adi is a Professor of Public Relations/Corporate Communications at Quadriga University of Applied Sciences in Berlin. When not analysing public relations from a critical perspective, Dr Adi’s research, teaching and consultancy focuses on the strategic uses of digital and social media in a variety of communication fields. You can find more about her work on www.anaadi.net.