ISBN-13: 9780866565493 / Angielski / Twarda / 1986 / 240 str.
ISBN-13: 9780866565493 / Angielski / Twarda / 1986 / 240 str.
This informative volume introduces the most current standards for practicality and professionalism in health care marketing. Major health marketers reveal state-of-the-art applications and activities that will keep you on the cutting edge of this growing specialty.