ISBN-13: 9781138368606 / Angielski / Twarda / 2020 / 160 str.
ISBN-13: 9781138368606 / Angielski / Twarda / 2020 / 160 str.
This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-truth and fake news. It considers how public relations processes have contributed to the current social condition of post-truth and what constitutes public relations work in this environment.