'… Jucker gives readers a thorough overview of the complexities of politeness and a snapshot of how English notions of politeness have evolved over time … Recommend.' C. P. Jamison, Choice
List of figures; List of tables; Preface; 1. Exploring politeness in the history of English; 2. Research methods and data problems; 3. Medieval Britain; 4. Terms of address in middle English; 5. Renaissance and early modern England; 6. Terms of address in early modern English; 7. The eighteenth century: The age of politeness; 8. The eighteenth century: Educational literature; 9. The rise (and fall) of non-imposition politeness; 10. Conclusion. Politeness, manners and dissimulation; References; Index.