Plunkett's Games, Apps & Social Media Industry Almanac 2018: Games, Apps & Social Media Industry Market Research, Statistics, Trends & Leading Compani

ISBN-13: 9781628314434 / Angielski / Miękka / 2017 / 312 str.

Jack W. Plunkett

Opis

Three of the most exciting areas in the world of information technology have tremendous synergies and are closely connected in the worlds of information and entertainment: electronic games, mobile apps and social media. Competition continues to heat up as mergers and acquisitions create international mega-firms, and hundreds of millions of people connect worldwide via online gaming platforms and social media such as Facebook. As social media grows more global, it is also being incorporated in virtually all online activities, from business collaboration to online retailing. Games are growing in two channels at once: online and offline. While multi-player games online are vastly popular, game machine manufacturers such as Microsoft, Sony and Nintendo continue to introduce big breakthroughs in handsets that keep players excited, including the new move towards 3D. Meanwhile, apps are changing the shape of the mobile and wireless industry. This carefully-researched book is a complete market research and business intelligence tool--everything you need to know about the business of games, apps and social media. The book includes our analysis of games, apps and social media industry trends; dozens of statistical tables; an industry glossary; a database of industry associations and professional organizations; and our in-depth profiles of more than 200 of the world's leading companies, both in the U.S. and abroad. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.

Spis treści

• Introduction 1
• How To Use This Book 3
• Chapter 1: Major Trends Affecting the Games, Apps & Social Media Industry 7
• 1) Introduction to the Games, Apps and Social Media Industry 7
• 2) Overview of the Electronic Games Industry 8
• 3) Overview of the Mobile Apps Industry 9
• 4) Overview of the Social Media Industry 9
• 5) Social Media Generates $31 Billion in Global Online and Mobile Ad Revenues 10
• 6) TVs Are Internet Ready/Game Consoles and Set Top Accessories like Roku and Chromecast Stream Content 12
• 7) New Video Game Console Technologies and Features Boost Sales 13
• 8) Virtual Reality/Augmented Reality and 3-D Games Create Opportunities for the Tech Industry/Immersion Games to Grow 16
• 9) Tablets and Smartphones Cause Decline in PC and Laptop Computer Market 17
• 10) Fantasy Sports Post Growth, with 57.4 Million Players 17
• 11) eSports: Electronic Games Become Spectator Sports 18
• 12) Virtual Worlds Provide Revenue for Games Publishers 18
• 13) Global Mobile Apps Revenues to Hit $77 Billion Yearly in 2017 19
• 14) Mobile Devices Are Fastest Growing Platform for Electronic Games 20
• 15) Revenues Continue to Soar for MMORPGs, Massively Multiplayer Online Role Playing Games 20
• 16) Embedded LTE Wi-Fi and Onboard Apps Incorporated by Auto Makers in New Car Infotainment Systems 21
• 17) Gamification: Games Technology Boosts Education and Training 22
• 18) Sports Equipment and Social Media Converge 23
• 19) Digital Assistants Include Amazon’s Echo and Google’s Home/Alexa and Similar Software Power Third-Party Developers 23
• Chapter 2: Games, Apps & Social Media Industry Statistics 25
• Games, Apps & Social Media Industry Statistics and Market Size Overview 26
• Internet Usage Demographics, U.S.: 2016 27
• Top 10 Social Networking Websites: May 2015 28
• Social Media Usage Demographics, U.S.: November 2016 29
• Top 5 Search Engines, U.S.: May 2015 30
• Home Broadband Adoption Demographics, U.S.: November 2016 31
• Smartphone Adoption Demographics, U.S.: 2016 32
• Number of Business & Residential High Speed Internet Lines, U.S.: 2011-2016 33
• Quarterly Software Publishing Industry Revenues, U.S.: 4th Quarter 2015-4th Quarter 2016 34
• Software Publishing Industry, U.S.: Estimated Revenue, Inventories & Expenses: 2010-2016 35
• Software Publishing Industry, U.S.: Estimated Operating Expenses: 2011-2015 36
• Wireless Telecommunications Carriers (except Satellite): Estimated Sources of Revenue & Expenses, U.S.: 2013-2016 37
• Internet Publishing & Broadcasting & Web Search Portals: Estimated Revenue & Expenses, U.S.: 2010-2015 38
• Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2011-2016 39
• Internet Access Technologies Compared 40
• Chapter 3: Games, Apps & Social Media Industry Contacts Addresses, Telephone Numbers and Internet Sites 41
• Chapter 4: THE GAMES, APPS & SOCIAL MEDIA 200: Who They Are and How They Were Chosen 69
• Index of Companies Within Industry Groups 70
• Alphabetical Index 75
• Index of U.S. Headquarters Location by State 77
• Index of Non-U.S. Headquarters Location by Country 78
• Individual Profiles on each of THE GAMES, APPS & SOCIAL MEDIA 200 81
• Additional Indexes
• Index of Hot Spots for Advancement for Women/Minorities 270
• Index by Subsidiaries, Brand Names and Affiliations 271
• A Short Games, Apps & Social Media Industry Glossary 283