Persuasive Genres: Old and New Media

ISBN-13: 9780367198541 / Angielski / Twarda / 2021 / 220 str.

Sujata S. Kathpalia

Opis

This volume provides an analysis of persuasive genres in different domains. It aids in the understanding of genre that accounts for the way we interpret, respond to and create them in different settings whilst shedding light on how genres change and evolve to meet the ever-changing needs of society.

Spis treści

1. Different Perspectives on Genre  2. Multi-level Genre Analysis of Texts  3. Genre Analysis of Conventional and Digital Book Blurbs  4. Genre Analysis of Conventional and Digital Reviews  5. Diversity in Old and New Media Genres  6. Revisiting the Concept of Genre

O autorze

Sujata S. Kathpalia is Senior Lecturer at the Language and Communication Centre at the Nanyang Technological University, Singapore. She has designed several foundation and advanced English for Specific Academic Purpose (ESAP) courses using the genre-based approach and she teaches these ESAP courses to both undergraduates and postgraduates. Her research interests include genre analysis, academic writing, and English language teaching, and she has published extensively in these research areas.