Partnering with Chinese Firms: Lessons for International Managers

ISBN-13: 9781138711181 / Angielski / Twarda / 2019 / 352 str.

Yadong Lou

Opis

First published in 2000, this work is aimed at international managers or business students who are interested in emerging markets, particularly China. It provides conceptual backgrounds, analytical frameworks, managerial insights, business guidance, and practical evidence.

Spis treści

Part I: Partnering with Chinese Firms: Overview.  1. Multinational Corporations in China: An Overview.  2. The Economic Envronment at the Turn of the Century.  Part II: Partnering with Chinese Firms: Foreign vs. Chinese Perspective.  3. Partner Selection: A Foreign Parent Perspective.  4. Partner Selection: A Chinese Parent Perspective.  Part III: MNEs in China: Case Studies.

O autorze

Yadong Lou