One Click: Jeff Bezos and the Rise of Amazon.com

ISBN-13: 9780670920679 / Angielski / Miękka / 2012 / 224 str.

Richard L. Brandt

Opis

Through detailed research and interviews with Amazon employees, competitors and observers, Richard L. Brandt has deciphered how Jeff Bezos thinks, what drives his actions and how he makes his business decisions. Amazon.com was waiting to be discovered. It took Bezos's unique character and strategy to make it happen.

O autorze

Richard Brandt is an award-winning journalist who has been writing about Silicone Valley for more than twenty years. A former correspondent for Business Week, he is the author of the blog Entrepreneur Watch, Capital Instincts: Life as an Entrepreneur, Financier, and Athlete and Inside Larry and Sergey's Brain.