New Trends in Management Studies

ISBN-13: 9783631803424 / Angielski / Miękka / 2019 / 326 str.

Ozer Yilmaz

Opis

From an economic perspective, the contributors to this anthology deal with new trends in various areas of management philosophy. Particularly, the articles focus on human resources, marketing, finances and economics.

Spis treści

Management - Marketing Management - Financial Management - Accounting - Economy

O autorze

Özer Yilmaz works at International Trade and Logistics Department of the Bandirma Onyedi Eylul University, Turkey. During his studies, he focused on marketing management, consumer behaviour, service marketing and marketing research. He teaches undergraduate and graduate students in these areas.