Multimodal Legitimation: Understanding and Analysing Political and Cultural Discourse

ISBN-13: 9781138102637 / Angielski / Twarda / 2021 / 248 str.

Rowan R. MacKay

Opis

This volume meditates on the meanings of legitimation and expands on the notion that language can be used to gain or preserve it by demonstrating the added impact of other modes in specific examples of political and institutional discourse.

O autorze

Rowan R. Mackay is Assistant Professor of English at the Chinese University, Hong Kong. Working at the crossroads of political language, social semiotics, and identity politics, previous publications have analysed the politics of Scotland, gender debates and how they can be analysed sensitively, and the role of irony within senior management teams.