Morrisey on Planning, a Guide to Long-Range Planning: Creating Your Strategic Journey

ISBN-13: 9780787901691 / Angielski / Twarda / 1995 / 144 str.

George Morrisey;Morrisey

Opis

The second in a three-volume series, A Guide to Long-Range Planning is written primarily for major unit or corporate group heads responsible for three-to-five-year planning. It helps the team outline long-term objectives and translate the vision, mission, and strategy into future organizational positioning.

As with the other volumes in this series, George Morrisey--long recognized as a leading expert in the areas of planning and strategic thinking--offers his insights into how planning actually works in organizations.

Succinct and easy to read, the books in this series can be used in any sequence, and stand on their own as individual guides to more effective planning. The companion volumes include Volume One: Guide to Strategic Thinking, and Volume III: Guide to Tactical Planning. Each draws on examples from individual departments and work units as well as from the perspective of the total organization, making them useful for all types of planning at any level of an organization.

Spis treści

Introduction to the Series.

How Do You Make Your Future a Reality? The Reat of the Strategic Planning Story.

Who Are Your Long–Range Planners?

What′s Your Focus? Determining Your Key Strategy Areas.

What′s Important? Identifying and Analyzing Your Critical Strategic Issues.

What Should Be Your Future Positions? Determining Your Long–Term Objectives.

How Will You Reach Your Future Positions? Preparing Your Strategic Action Plans.

How Will You Know Where You Are? Reviewing and Modifying Your Strategic Plan.

How Does Your Strategic Plan Come Together?