Media Studies: Texts, Production, Context

ISBN-13: 9781138914391 / Angielski / Twarda / 2021 / 568 str.

Paul Long

Opis

This thoroughly revised and updated third edition provides a comprehensive introduction to the various approaches to the field, explaining why media messages matter, how media businesses prosper and why media is integral to defining contemporary life.

Spis treści

Introduction ; Part One: Media texts and meanings ; Chapter 1 How do media make meaning? ; Chapter 2 Organising meaning in media texts: genre and narrative ; Chapter 3 Media representations ; Chapter 4 Reality media ; Part Two: Producing media ; Chapter 5 The business of media ; Chapter 6 Media regulation and policy ; Chapter 7 Media audiences ; Part Three: Media and social contexts ; Chapter 8 Media power ; Chapter 9 Mass society and media ; Chapter 10 Postmodernism and post-truth ; Chapter 11 The consumer society and advertising ; Chapter 12 Media histories ; Conclusion: Doing your media studies