ISBN-13: 9781466252202 / Angielski / Miękka / 2011 / 132 str.
Media Managed is an overview of the state of popular Online interactive media today. Readers will get insight into how Social Media Management strategy is used to satisfy business and reputation goals without technical or creative know-how. Social media needs to be managed because it tends to be complex and evolves rapidly. Many businesses struggle to figure out how to measure performance, quantify success, and design social media strategies adaptable enough to keep pace with the rapid change. Whether you are buying or selling social media management services, Media Managed is a fact-filled book revealing how you can overcome perception of failure often related to using social media before taking time to understand how it works.