ISBN-13: 9780415477109 / Angielski / Twarda / 2009 / 328 str.
ISBN-13: 9780415477109 / Angielski / Twarda / 2009 / 328 str.
The 'eventization' of the media is increasingly important for the marketing and appreciation of popular media texts. 'Media Events' gives readers an understanding of the major debates in this high-profile area of media and cultural research.
Media Events in a Global Age provides an authoritative and innovative overview of an well-established but still fast-developing field within media and cultural research: media events.
The essays have been organised around the developing themes – both conceptual and empirical – in this expanding field, and taken together they will give readers a view of the ‘state of the art’ debates in this increasingly high-profile area of media and cultural research.
The collection is international in both its scope and scholarship, including well-known scholars from Europe, North America and Asia, as appropriate for a phenomenon that nowadays can only be understood on a ‘global level’.