Mastering Your Business Dissertation: How to Conceive, Research and Write a Good Business Dissertation

ISBN-13: 9780415596787 / Angielski / Twarda / 2011 / 184 str.

Robert Lomas;?Abar;?Abar

Opis

The ability to write to a high standard is a key skill that is often overlooked in the business world. This book from an international, best-selling author offers a practical guide to conceiving, researching and writing a business or management dissertation.

Spis treści

1. Understanding Business Research  2. Where do you Start?  3. Has Somebody Answered my Question Before?  4. Different Questions Require Different Answers  5. How to Use Statistics  6. Planning your Research Project  7. Creating a Narrative Thread for your Dissertation  8. The Mechanics of Writing

O autorze

Robert Lomas is Lecturer in Technological Management at the University of Bradford, UK. He has also written best-selling books, including Turning the Solomon Key and Turning the Hiram Key.