Marketing the Group Practice: Practical Methods for the Health Care Practitioner

ISBN-13: 9780866562645 / Angielski / Twarda / 1983 / 120 str.

William Winston

Opis

A practical guide for providers and administrators in the health industry, this stimulating volume explains how to effectively use a variety of marketing practices such as advertising, public relations, fund raising, and “word of mouth” from satisfied clients.

O autorze

William J. Winston