Managerial Decision Making

ISBN-13: 9780815391883 / Angielski / Miękka / 2019 / 318 str.

J. Bridge; J. C. Dodds

Opis

This book, originally published in 1975, is an attempt to bridge the gap between economic theory and business practice by relating the tools of economic analysis to the decision making process itself.

Spis treści

Acknowledgements;  Preface;  1. The Firm and Managerial Decisions  2. Imperfections in Knowledge  3. Production Functions and Linear Programming  4. Cost Analysis  5. Demand Analysis  6. Market Structure  7. The Pricing Decision  8. The Investment Decision;  Bibliography;  Index

O autorze

J. Bridge, J. C. Dodds