Management: A Concise Introduction

ISBN-13: 9780230285354 / Angielski / Miękka / 2012 / 464 str.

Richard Pettinger

Opis

Management: A Concise Introduction has been written with the student in mind - short chapters, easy identification of the key points and revision-friendly sections. Backed by robust academic theory with plenty of pedagogical features, it has an engaging style and is, all in all, everything a student needs to understand the subject and pass the exam

Spis treści

PART I: THE FOUNDATIONS OF MANAGEMENT Introduction Organisations, Managers and the Environment Managing in a Changing Environment Ethics and Corporate Governance The Practice of Management PART II: MANAGEMENT AND PEOPLES Culture Communication Management Influence, Power and Conflict Human Resource Management Leadership and Management PART III: STRATEGY, POLICY, DIRECTION AND PRIORITIES Strategy, Policy and Direction Marketing Managing Operations and Projects Financial and Quantitative Aspects of Management Organizational and Managerial Performance PART IV: ENDURING PRIORITIES OF MANAGEMENT Risk Management and Motivation Management on a Daily Basis Management Development Managing in a Global and International Environment Managing for the Present and Future PART V: SUMMARY SHEETS.

O autorze

RICHARD PETTINGER Lecturer in Management at University College London, UK. He is director of a number of undergraduate programmes and is currently Admissions Tutor. He has written over 30 books, most recently Managing for Dummies.