ISBN-13: 9783639123098 / Angielski / Miękka / 2009 / 84 str.
In times of financial crisis and global recession, innovating new work processes to raise efficiency and drive down costs is top of the agenda. Innovation, creativity and team work between all of your company's departments therefore are vital parts of your strategy for survival. Innovation depends on individual and team creativity, magnified by the organizational context. This book takes a closer look at these factors to gain an understanding of creative team work. A case study assesses conditions of creative team work at a German SME providing B2B services in the electronics industry. Using these insights, recommendations are given for managers to foster creativity and innovation by becoming facilitative leaders, improve creative communications, and empower creative employees.
In times of financial crisis and global recession,innovating new work processes to raise efficiency anddrive down costs is top of the agenda. Innovation,creativity and team work between all of yourcompanys departments therefore are vital parts ofyour strategy for survival. Innovation depends onindividual and team creativity, magnified by theorganizational context. This book takes a closer lookat these factors to gain an understanding of creativeteam work. A case study assesses conditions ofcreative team work at a German SME providing B2Bservices in the electronics industry. Using theseinsights, recommendations are given for managers tofoster creativity and innovation by becomingfacilitative leaders, improve creativecommunications, and empower creative employees.