ISBN-13: 9781138833456 / Angielski / Twarda / 2015 / 1532 str.
ISBN-13: 9781138833456 / Angielski / Twarda / 2015 / 1532 str.
What makes language in the media different from everyday or person-to-person domains is the presence - seen or unseen, human or technical of some intermediary or facilitator, and it is the impact on language by this facilitation or mediation that is the focus of this new 4 volume collection, Language and the Media. Including seminal theoretical articles, case studies, and review articles, the collection will look at language as a means of managing the media audience, will explore language as a topic in the media, and will set out how language is used as a mode of media communication. "