Knowledge Networks and Tourism

ISBN-13: 9781138083479 / Angielski / Miękka / 2017 / 176 str.

Michelle McLeod; Roger Vaughan

Opis

This book applies knowledge management and social network theories to the business of tourism to shed light on successful operations of tourism knowledge networks.

Spis treści

1. Introduction  2. Tourism-planning network knowledge dynamics  3. Social network dynamics and innovation in small tourism companies  4. Tourism networks, knowledge dynamics and co-creation  5. Managing tourism knowledge: concepts and approaches  6. Socially-based inter-business knowledge sharing: a case study  7. Diffusion of tourism knowledge through stakeholder networks  8. Knowledge management and diffusion: the network paradigm  9. Data collection for social network analysis in tourism research  10. Analyzing inter-business knowledge sharing in the tourism sector  11. Conclusion