ISBN-13: 9780415467117 / Angielski / Twarda / 2009 / 251 str.
Presents a summary and synthesis of different issues in global cultural tourism using a range of international case studies.
The extensively revised second edition of Issues in Cultural Tourism Studies provides a new framework for analysing the complexity of cultural tourism and its increasing globalisation in existing as well as emergent destinations of the world. The book will focus in particular on the need for even more creative tourism strategies to differentiate destinations from each other using a blend of localised cultural products and innovative global attractions. At the interface between the global and the local, a people-centred approach to planning and development will be advocated to ensure that benefits are maximised for local areas, a sense of place and identity are retained, and the tourist experience is enhanced to the full.
The book explores many of the most pertinent issues in heritage, arts, festivals, indigenous, ethnic and popular cultural tourism in urban and rural environments alike. This includes policy and politics; impact management and sustainable development; interpretation and representation; marketing and branding; and regeneration and planning. The new edition has been reorientated towards global rather than just European issues. This is reflected in an increased number of topical case studies that serve to contextualise the issues discussed. As well as exploring the inter-relationships between the cultural and tourism sectors, local people and tourists, the book provides suggestions for more effective and mutually beneficial collaboration.
As well as providing a new framework for the analysis of cultural tourism supply and demand and a re-visitation of significant issues, the book includes two brand new chapters– one on the role of the cultural and creative industries in tourism development, and another on the changing nature of consumption and the growth of the experiential consumer. The text is unique in that it provides a summary and a synthesis of all of the major issues in global cultural tourism, which are presented in an accessible way using a diverse range of international case studies.