Iptv and Internet Video: Expanding the Reach of Television Broadcasting

ISBN-13: 9781138144095 / Angielski / Twarda / 2016 / 242 str.

Wes Simpson;Howard Greenfield

Opis

Make the right IPTV business decisions with a thorough understanding of the technology and the business implications of the broadband video revolution. Master key trends transforming the world of broadcast television and the Web with this guide to hardware, software, Internet applications and the wide range of alternative products and services. Explore why IP is the new gold standard for online video delivery and how it will be monetized. Understand the entire IPTV process, with clear explanations of complex technologies designed to help leaders make informed decisions and drive successful strategies. This comprehensive guide prepares you for IPTV's rapid deployment and future growth with features that include:

• Clear explanations of IPTV and Internet Video networks and applications
• Overviews of how the technical solutions are being turned into business models
• Reality Check perspectives in each chapter that illustrate theories with real-world case studies
• An expanded glossary that clarifies complex, technical jargon

O autorze

Wes Simpson is President of Telecom Product Consulting, an independent consulting firm that focuses on video and telecommunications products. He has more than 25 years experience in the design, development and marketing of products for telecommunication applications. He is a frequent speaker at industry events such as IBC, NAB and VidTrans and is author of the book Video Over IP. Wes was a founding member of the Video Services Forum.
Howard Greenfield is a digital media strategist, industry columnist, and President of Go Associates, a leading global strategic business development consulting firm. Howard has held senior management and consulting positions with Sun Microsystems, Informix Software, British Telecom, and Apple Computer. He was the creator and leader of Sun's first Media Lab, and completed graduate studies at Stanford University. He is a frequent contributor to technology and business publications and conferences world-wide.