International Strategies in Telecommunications: Model and Applications

ISBN-13: 9780415148290 / Angielski / Twarda / 1996 / 200 str.

Anders Pehrsson

Opis

This book provides:
* a broad description of the telecommunications industry
* details of an in-depth study of the telecommunications group Ericsson
* a description of how the strategic states model has worked for companies

Spis treści

Chapter 1 Introduction; Part 1 Central Considerations in the Development of International Business Strategies; Chapter 2 The Strategic States Model and Applications; Chapter 3 Important Choices in the Development of International Business Strategies; Part 2 Development of International Business Strategies in the Telecommunications Industry; Chapter 4 The Telecommunications Industry; Chapter 5 Development of International Business Strategies; Chapter 6 A Discussion of Ericsson's Development of International Business Strategies;

O autorze

Anders Pehrsson is Associate Professor of Business Administration at the School of Business, Stockholm University. He has written several books and has contributed articles to the Journal of Strategic Change and the Scandinavian Journal of Management. He teaches at universities and works as a business consultant.