International Business Knowledge: Managing International Functions in the 1990s

ISBN-13: 9780275923082 / Angielski / Twarda / 1986 / 593 str.

William A. Dymsza; Robert G. Vambery; William A. Dymsza

Opis

Management of international business has become more complex with rapidly changing global environments, a multi-actor setting with numerous conflicts and disparities, increased political, foreign exchange, and other risks, and substantial global competition from Japan and newly industrialized nations. This book covers two decades of international business management and provides readers with general principles and observations drawn from experience. "International Business Knowledge" features articles--many of them published in the prestigious "Journal of International Business"--by leading practitioners and academics. They combine descriptive, analytical, and prescriptive aspects of the subjects they discuss, providing useful bases for researcher and practical tools for business executives and government officials.