ISBN-13: 9780844816906 / Angielski / Miękka / 1991 / 384 str.
This text synthesizes the theory and practice of international business by analyzing the environments related to contemporary operations, economics, business functions and the future. The underlying rationale of the book is that curricula in education require an international perspective because, since the 1960s, internationalization has been an important factor in shaping the economic structure of industrial economies.