ISBN-13: 9780985343675 / Angielski / Miękka / 2016 / 128 str.
ISBN-13: 9780985343675 / Angielski / Miękka / 2016 / 128 str.
Sales forces have many moving pieces, and sales executives and managers face tremendous complexity as they seek to drive profitable revenue growth in today's challenging B2B selling environment. In this book, global sales management thought leaders Andy Zoltners, Prabha Sinha, and Sally Lorimer share actionable ideas for enhancing the power of any sales force. By organizing insights from blogs around a proven sales force system framework the authors created, the book can help sales leaders: Find hidden opportunities for sales growth
Size and structure their sales teams to meet changing customer needs
Hire and retain the best sales and managerial talent
Motivate and direct sales activity to align with strategic priorities
Use data and analytics to create insights for driving sales performance
Lead sales forces to succeed in today's digital world
And much more
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