ISBN-13: 9783963291937 / Niemiecki / Miękka / 2019 / 208 str.
Change is the guiding principle in the European insurance industry. The aim is to win the race for digitalisation and not lose sight of the customer. In these dynamic times, the book offers an international selection of innovative examples from practice. The book inspires and encourages to break new grounds. Managers receive impetus for their own innovation projects, useful suggestions and methodical tips.