Information Management ' the Strategic Dimension '

ISBN-13: 9780198285922 / Angielski / Twarda / 1988 / 304 str.

Michael J. Earl; Michael Earl

Opis

These essays, by leading academics and businesspersons from around the world, describe the current state of the art in information technology, a resource with increasingly important implications for managers and management students. Drawing on case studies from Ford, ICI, Volvo, and the U.K. Inland Revenue, the contributors discuss the place of technology in corporate strategy, its use in gaining competitive advantage, the formulation of information systems strategies, competitive dynamics in the use of value added networks, end-user computing, leadership in information management, and the development of information technology human resources.

Recenzje

'all the contributions will make interesting reading for serious students of business strategy and information systems' P.F. Pope, The Economic Journal, March 1990