Improving E-Commerce Web Applications Through Business Intelligence Techniques

ISBN-13: 9781522536468 / Angielski / Twarda / 2018 / 376 str.

G. Sreedhar

Opis

Provides emerging research on the core areas of e-commerce web applications. While highlighting the use of data mining, search engine optimization, and online marketing to advance online business, readers will learn how the role of online commerce is becoming more prevalent in modern business.