ISBN-13: 9780230246324 / Angielski / Twarda / 2010 / 348 str.
ISBN-13: 9780230246324 / Angielski / Twarda / 2010 / 348 str.
An investigation into the principles of humanistic management which examines their threoretical merits. In order to demonstrate that humanistic ideas also work in practice and can lead to actionable management guidelines it presents case studies of how businesses succeed in generating social value whilst being profitable.