How to Write Reports and Proposals: Create Attention-Grabbing Documents that Achieve Your Goals

ISBN-13: 9781398606104 / Angielski / Miękka / 2022 / 160 str.

Patrick Forsyth

Opis

Learn how to perfect your writing skills and script winning reports and persuasive proposals using real-life examples, sample copy and checklists and exercises.

Spis treści

• • Chapter - 00: Introduction - Pitfalls and opportunities;
  • Chapter - 01: What makes good business writing?;
  • Chapter - 02: Creating a good report;
  • Chapter - 03: Preparing to write;
  • Chapter - 04: The power of language;
  • Chapter - 05: Making numbers clear;
  • Chapter - 06: Making proposals persuasive;
  • Chapter - 07: The contribution of layout and presentation

O autorze

Patrick Forsyth runs Touchstone Training & Consultancy based in the UK and specialises in marketing, sales and communications skills. Writing is a significant part of his own work portfolio. He is the author of more than fifty successful business books (with translations into 23 languages). These include: How to Motivate People, Successful Time Management, How to Write Reports and Proposals, Tough Tactics for Tough Times, Effective Business Writing and The PowerPoint Detox (all published by Kogan Page). He writes regularly for a number of business journals and for Writing Magazine, and devises and writes training materials.