How to Work with the Media

ISBN-13: 9780803950894 / Angielski / Miękka / 1993 / 98 str.

James A. Fox; Jack Levin

Opis

This useful guide explains the workings of the press and other media, and gives concrete, practical advice on how to work with them effectively. The authors provide examples of all likely media situations and offer clear directions for handling them, showing academics how to use the media rather than be used by them.