How to Speak So People Really Listen: The Straight-Talking Guide to Communicating with Influence and Impact

ISBN-13: 9780857087201 / Angielski / Miękka / 2016 / 232 str.

UK) McGee Paul (Paul McGee Associates

Opis

Learn how to inspire your audience with best-selling author Paul McGee


13 things you'll discover when reading this book...
1. The big lesson Steve Jobs learnt when an advertising exec threw something at him... and how it will help how you communicate. 2. Seven ways to manage your nerves (surprisingly, you don't want to eliminate them). 3. Why our obsession with body language is totally wrong, and what to focus on instead. 4. Why you must think about a beachball before you next speak. Believe me, it's essential. 5. A question your audience is always thinking, and how to ensure you provide the answer. 6. The most common mistake experienced presenters make that nervous ones never do. 7. Why so many presentations cure insomnia, and how to make sure you're serving an extra strong double espresso instead. 8. The number one thing most presenters forget to bring when they're speaking to others. 9. Discover the most underprepared part of your presentation, and how to avoid making the same mistake. 10. What women's magazines and TV soap operas have to teach us about audience engagement. 11. What I learnt from a guy with one of the most powerful memories on the planet, and how it can transform your communication. 12. Discover Tony Blair's biggest fear when Prime Minister, and how you can tackle the same issue with confidence. 13. Why you don't have to be funny to use humour in your presentation, and three easy ways to do it.

Recenzje

"The author's accessible and straightforward style makes this a very easy read, and he offers up numerous useful nuggets." (Bookshelf, March 2017).

Spis treści

Foreword by Andy Bounds ix

Introduction: Why this stuff really matters 1

Part 1: The Seven Great Sins of Speaking 17

Sin 1: A failure to make your message sticky or memorable 19

Sin 2: Drowning people in detail 27

Sin 3: A failure to consider or understand your audience s needs 35

Sin 4: Focusing on features rather than selling benefits 41

Sin 5: Winging it 49

Sin 6: Showing slides that suck the life out of your audience 55

Sin 7: Taking people on a pointless ramble 61

Part 2: Eight Great Ways to Speak so People Really Listen 67

Way 1: Get real 69

Way 2: Get your attitude into gear 77

Way 3: Start at the end 89

Way 4: Sort out your skeletons 95

Way 5: Grab em by the eyeballs 105

Way 6: Become an artist 121

Way 7: Learn lessons from JC, Jo, and the Greek guy 141

Way 8: Shine at question time 157

Part 3: I m Glad You Asked That 167

Question 1: Is it possible to get rid of my nerves before presenting? 169

Question 2: Is it ever appropriate to use humour in my presentation? 179

Question 3: How important is body language when communicating with others? 191

So what s next for you? 201

So what did you think? 207

About Paul McGee 209

Other books by Paul McGee 211

Want Paul to speak for your organization? 213

Index 215

O autorze

Paul McGee (www.TheSumoGuy.com) is Capstone′s bestselling author of all time. He is the author of Self–Confidence (now in 2nd edition), How Not to Worry, How to Succeed with People and S.U.M.O. (Shut Up, Move On) which celebrated its 10th anniversary in 2015.
He is an international keynote speaker and performance coach, combining his background in psychology with large doses of humour and practical insights.
He is managing director of his own training and education company and proud creator of SUMO (Shut Up & Move On).  He has spread the word about SUMO in over 30 countries and expanded the brand into the public, private and educational sectors.
Paul has a diploma in Performance Coaching and counselling, and is an associate of the Chartered Institute of Personnel and Development. Building on his background in psychology, Paul has spoken in 34 countries and delivered over 1,500 presentations. Paul has worked as a presentation coach in the UK, Europe and Australia working with people from a wide variety of backgrounds and experience of delivering presentations. His clients include blue chip organisations, public sector bodies, politicians and a leading Premiership football team.

His aim is simple "I want to help people achieve better results in life and have more fun in the process."

Blurb

′This book is down–to–earth, gritty and oozes experience. I′ve been speaking for over twenty years trust me, I′ve learnt from this book. Paul McGee is clearly a skilled helper.′
Kriss Akabusi MBE

′This book is disturbingly good. It simplifies the complex challenge of the Spoken Word into an entertainingly compelling sequence of easy–to–use golden nuggets. McGee is yet again doing his very best to put me out of business.′
Graham Davies Bestselling Author of The Presentation Coach

′I have nearly a hundred books on public speaking and this is a refreshingly different take on all of them. You′ll read it in hours but the messages will stay with you for years. It′s clever, insightful and packed with takeaway tips.′
Jeremy Nicholas, Writer and Broadcaster

We Can All Talk. The Challenge?
Getting People To Listen.

Every day, we′re faced with situations where we have to speak to persuade others. You might be an expert on your topic, but do you struggle to get your audience engaged and inspired by what you′re saying?

Stand Up and Be Heard.

Inside, communication coach and international speaker Paul McGee helps you avoid the most common mistakes people make when persuading others and shows you how to communicate in a way that truly gets your voice heard. How to Speak So People Really Listen shows you how to:

• Deal with nerves and present like a pro
• Understand what your body language says about you
• Speak with clarity for ultimate impact
• Get your audience to sit up and shut up when you stand up to speak

You don′t need a megaphone to be heard. Get the guidance you need to become a brilliant communicator and wow your audience!