Hospitality Experience: An Introduction to Hospitality Management

ISBN-13: 9789001813857 / Angielski / Miękka / 2015 / 286 str.

Frans Melissen; Jean-Pierre Van Der Rest; Stan Josephi

Opis

Hospitality Experience offers students an exciting introduction to key aspects of hospitality management. The authors provide a refreshing focus on how hospitality experiences can be created and managed successfully. With a comprehensive overview of the hospitality industry, the textbook familiarizes students with the basics of hospitality management and offers analysis as well as cases and practical examples. Designed primarily for entry-level students at all levels, the book will also be of interest to professionals working in the business.

Spis treści

1. The Concept of Hospitality  2. Adding Value to the Hospitality Experience  3. The Hospitality Industry  4. Hospitality Beyond the Industry's Borders  5. The Future of Hospitality  6. Designing Hospitality Experiences  7. Delivering Hospitality  8. Quality Management in Hospitality 9. Competencies and Leadership