Hitch Your Antenna to the Stars : Early Television and Broadcast Stardom

ISBN-13: 9780415971300 / Angielski / Twarda / 2005 / 222 str.

Susan Murray

Opis

"Hitch Your Antenna to the Stars" is the first cultural and industrial history of early television stardom. Susan Murray argues that television stars were central to the growth and development of American broadcasting. They were used not only to promote programs and the sale of television sets and advertised consumer goods, but also to established network identities. Through profiles of well-known performers including Milton Berle, Sid Caesar, Jackie Gleason, and Lucille Ball, she shows how the television industry gave birth to the idea of TV stars and established a system of star production and management notably different from the Hollywood star system of the studio era.

O autorze

Susan Murray is Assistant Professor of Culture and Communication at New York University. She is co-editor of Reality TV: Remaking Television Culture and her work has appeared in Cinema Journal, Television & New Media, and various anthologies.