Guerrilla Marketing: Cutting-edge strategies for the 21st century

ISBN-13: 9780749928117 / Angielski / Miękka / 2007 / 384 str.

Jay Conrad Levinson

Opis

Contains strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others.