ISBN-13: 9780753522431 / Angielski / Miękka / 2010 / 432 str.
ISBN-13: 9780753522431 / Angielski / Miękka / 2010 / 432 str.
This is a ride on the Google wave, and the fullest account of how it formed and crashed into traditional media businesses. With unprecedented access to Google's founders and executives, as well as to those in media who are struggling to keep their heads above water, Ken Auletta reveals how the industry is being disrupted and redefined.