Globalization of Services : Some Implications for Theory and Practice

ISBN-13: 9780415226547 / Angielski / Twarda / 2000 / 352 str.

Yasir Aharoni; Yair Aharoni; Lilach Nachum

Opis

In an era of accelerating change in the world economy, services are assuming greater importance for the economies of both developed and developing countries. As technological developments allow increasing tradeability of services, huge global firms are offering services across national boundaries. This book explores the global impact of this economic phenomenon from both empirical and theoretical perspectives. A range of international authors, including both academics and representatives of major international organisations, offer contributions in two key areas: case studies covering a wide range of service industries, from consumer services, such as hotels and airlines, to professional business-to-business services; and theories and paradigms of economic behaviour. The book questions whether traditional models developed with manufacturing industries in mind are applicable to the service sector, and suggests new directions for economic theory. Globalization of Services therefore offers economists both a wealth of new source material and a fresh perspective on the modern global economy.

Spis treści

1. Introduction: setting up the scene Y. Aharoni Part I: The Globalization of Service Industries 2. Foreign direct investment in services: trends and patterns P. Mallampally and Z. Zimny 3. Developing regulatory disciplines in professional services: the role of the World Trade Organization D. Honeck Part II: Theory 4. FDI, the location advantages of countries and the competitiveness of TNCs: US FDI in professional service industries L. Nachum 5. History and contingency in international accounting firms D.J. Cooper, T. Rose, R. Greenwood and R. Hinnings 6. The role of reputation in global professional business services Y. Aharoni 7. The globalization of professional business service firms - fad or genuine source of competitive advantage? B. Lowendhal 8. Enforcement and appropriation of music: intellectual property rights in global markets D. Kretschmer, C. Baden-Fuller, G.M. Klimis and R. Wallis 9. International franchising: a network approach to FDI K. Fladmoe-Lindquist 10. Knowledge, creation and transfer in global service firms R. Grosse Part III: Case Studies 11. Global competition in industrial services: an analysis of aircraft maintenance, repair and overhaul services T.K. Seng and P. Enderwick 12. International alliances in service business: the case of airline industry H. Seristo 13. DHL Worldwide Express: providing just-in-time delivery services across customs borders in Central and Eastern Europe M Kostecki 14. Globalization of hotel services: an examination of ownership and alliance patterns in a maturing service sector F. Contractor and S.K. Kundu 15. The search for core competencies in a service multinational: a case study of the French hotel Novotel S. Segal Horn

O autorze

Yair Aharoni is Director of the College of Management, Tel Aviv, and author of Coalitions and Competition: The Globalization of Professional Business Services (Routledge, 1993).
Lilach Nachum is Senior Research Fellow at ESRC Centre for Business Research, Cambridge University. She is author of The Origins of the International Competitiveness of Firms.