Globalization of Chinese Companies

ISBN-13: 9783639072525 / Angielski / Miękka / 2008 / 100 str.

Kevin Jiang

Opis

Over the past 30 years, China has enjoyed the longest and most rapid economic development in history. As part of that phenomenon, Chinese companies such as Lenovo, Huawei and Haier have in recent years increasingly stepped up their internationalization efforts in order to compete globally. Despite the huge business impact and future implications, there is little academic literature on globalization trend of Chinese companies from a corporate strategic perspective, since most of the existing literature derives from a macro-economic standpoint. This book therefore provides a pioneering and refreshing analysis of the global corporate strategies and development of two of the largest Chinese companies (Huawei & ZTE), in one of the most fast-paced industries (telecommunications). Using a proven analysis framework, key characteristics of the globalization strategies of Chinese companies were identified and analyzed. This book aims to shed some light on corporate strategies of Chinese companies with global aspirations, and should be especially useful to senior executives in multinational companies, or anyone else interested in understanding Chinese corporate behavior and global strategies.

O autorze

Jiang Kevin Kevin W.B. Jiang, currently Management Consultant at Capgemini. Clients served include IKEA, Volvo, SKF and SAS. Previously Financial Systems Analyst at EF. M.Sc. in Business Administration & Economics at Stockholm University. Studies at the Royal Institute of Technology, Stanford University, Fudan University, and National University of Singapore.