ISBN-13: 9780761958147 / Angielski / Twarda / 1999 / 320 str.
ISBN-13: 9780761958147 / Angielski / Twarda / 1999 / 320 str.
Global Management provides a critical reflection on the widely documented phenomenon of globalization in business, and assesses the implications of the diversity of individual economies and enterprises for general theories of management.
The contributors: deconstruct the myth of global management universalism;{ explore the problems of universal strategies and the role of local values; show how theoretical and methodological constructs, such as TQM and Metaphors, work as universal truths and classifications that obscure local realities; and present new approaches to the study and research of management and organizations.