Gender Considerations in Online Consumption Behavior and Internet Use

ISBN-13: 9781522500100 / Angielski / Twarda / 2016 / 320 str.

Rebecca English; Raechel Johns

Opis

Considers the use of online technologies through the lens of gender. From blogs dedicated to motherhood and infertility, to the Movember men's health movement, gender identity is expressed in a communitive way online. This book provides empirical evidence on gender-specific internet usage and the feminine online experience.